Many big brands spend millions of dollars on marketing campaigns to attract new users by adopting techniques like influencer marketing, paid advertising, and social media marketing. Even with spending a lot of money on this, they don’t attract potential customers to a good extent. The main reason for this is to forget the simple concept of app store optimization services. Many app developers think that big brands like Spotify, LinkedIn, and Snapchat which are good in figuring out these UA techniques are no1 in their respective niches. Let me get to the point when a new user who has no idea about a particular app, and wants to search for…